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Sales Pitch

August 23, 2012 By Susan Ross

I have found myself conducting a small study into the birth statistics of car salesmen! I spend a lot of my normal life, de-briefing, temporarily, women who have had traumatic birth experiences. I’m talking about the social situation, and following on from that opening line of “what do you do”? When women, in particular, find out what I do, I tend to get the long version of the birth story – which is O.K. So, currently looking at buying a new car – yuk! what a process! and of course there is a lot of ‘hanging around’ and negotiating. Once again, I have had each car salesman recount, in graphic detail, the birth story of their children. Now whilst I do appreciate that this is a small sample, but, currently there is a 100% caesarean rate among car salesman. It made me think that maybe the power of the sales pitch from one salesman (obstetrician) to another salesman (car) has a greater impact, as there is a mutual understanding? Each story has run along similar lines – pelvis too small, woman very tired in labour, and discovering that baby is too big, after 4 hrs. of labour and only got to 8cms.! The really sad thing is that they all believe this was the only way! OMG and all I want to do is buy a bloody car! I’m exhausted, and not looking forward to my next interview.

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